The elegant JX850 Series LED TV has an HDR Bright Panel Plus screen, ideal for any room. Our HCX AI Processor automatically adjusts the picture to suit the needs of fast-moving sport, video games, or the latest high-end drama series. 4K LED TV with the power to bring the stadium to you. Sport demands outstanding performance and winning teams. Get the best seats in the stadium, look the players in the eye and see their every move clearly – so you never miss a thing. Add impressive sound – that brings the stadium to your home. Team-up with our large-screen 4K LED TVs – to share those epic sporting moments with your family and friends. 4K LED Smart TVs with HDR Bright Panel Plus screens are ideal for rooms with lots of natural light. Producing crisp colourful images and spectacular contrast – even on the brightest of days. Why wait until the evening to start streaming that series? HCX AI Processor – The new processor inside this model delivers accurate colour, contrast, and pin-sharp clarity – well suited to fast-moving action. Using AI, the TV knows when you’re watching sport, and adjusts the picture for you. Dolby Atmos – A great picture is one thing, but it’s so much more involving when you add great sound. Our sound processing, with added immersive Dolby Atmos technology, can make it feel like you’re sitting in the best seat in the stadium.